Anthesis has acquired sustainability strategy and communications consultancy M4C, its fifth acquisition in 14 months.
The acquisition of M4C boosts Anthesis’ strategic and communications capability, especially in the reporting market, which drivers including the Global Reporting Initiative are turning into a growing and essential component of sustainable business.
M4C currently supports companies including Colas UK, Canon Europe, Brother UK and a diverse group of UK and global businesses.
In the past year Anthesis has acquired sustainability consultancies Best Foot forward, UMR, Caleb, SecondNature and now M4C – giving it a strong global presence which sets it apart from the large multi-disciplinary firms where sustainability is non-core, and from the small niche providers. Anthesis has realised 50 per cent of its growth from acquisitions and fifty per cent from organic growth.
Stuart McLachlan, chief executive officer of Anthesis, said: “We are delighted to welcome M4C into the Anthesis Group. This is an important ingredient in establishing us as the leading global sustainability specialist. We have combined the relevant expertise to help our clients frame their strategic priorities, gather the supporting evidence, and implement their plans whether at a corporate, organisational or product level.
“M4C has the experience we need to communicate and engage with stakeholders and keep them on the journey. In our first year of trading we have established a strong local presence in parts of the world where our clients need us to be and where we can expand our offering in local markets.
“We are particularly impressed by M4C’s work in supporting clients to communicate effectively in many different jurisdictions and in many languages.”
Ann Durrant, managing director of M4C, commented: “Anthesis provides the platform to allow us to add more value to existing clients and to expand the work we do within a broader marketplace. We share the same values and passion for sustainability and recognise the power of business to change the world through sustainable lifestyles, products and business models – the Anthesis’ strap line is “creating business value for a better world” which succinctly captures our shared vision and purpose.”
Anthesis aims to deliver truly sustainable organisations by reducing business risk, increasing resilience, growing sales and profits and strengthening brands and reputations.
Founded in 2013, the company now has more than 100 consultants in seven countries across UK, Europe, USA, Asia and the Middle East, and aims to be the leading global sustainability specialist.
