Freya Williams

Chief Strategy Officer, North America

Revolt, part of Anthesis

freya williams anthesis revolt
Get in touch

Freya Williams is a sustainability, brand purpose, corporate responsibility and marketing leader with 20+ years experience harnessing the power of business and brands to transform the world for the better. A trusted advisor to C-suite leaders, Freya partners with global corporations, agencies and nonprofits to translate sustainability and social impact into competitive advantage. A vocal advocate of the role of sustainability in driving business performance, Freya is the author of Green Giants: How Smart Companies Turn Sustainability Into Billion-Dollar Businesses. In her role as Chief Strategy Officer for creative impact consultancy Revolt in North America, she helps clients navigate the opportunities and obligations that purpose and sustainability present.

The world has changed and purpose needs to change with it. There has never been a better time for brands with a clearly defined purpose, because they will stand in contrast to those that fluctuate like a pendulum depending on the moment.

In this moment, there is huge potential in new issues, new framing, new messengers and new narratives to connect in ways that resonate with where American culture is now. I look forward to helping Kirsten and the entire team at Revolt keep pace with these evolving priorities.

Freya Williams, CSO of Revolt North America, part of Anthesis Group

Related Content