Championing the power of sport to drive meaningful social and environmental impact | Gemma Wiggs and Jamie McKeown, World Rugby

Sporting events can be truly transformative. But how do you create positive impact, long after the tournament ends?

Today, Becky is joined by Gemma Wiggs and Jamie McKeown from World Rugby — the global governing body for rugby union and organisers of the Rugby World Cup. Gemma is Head of Tournament, Team & Rugby Services and is currently leading preparations for the Women’s Rugby World Cup England 2025. Jamie is World Rugby’s Sustainability, Diversity & Inclusion Manager

In this conversation, you’ll hear how they’re making rugby more accessible and inclusive, and why this an essential driver of growth for the game and their top advice when using any kind of big moment to drive positive change that lasts.