HowGood and Anthesis Partner to Transform Food and Retail Value Chains Through Data-Driven Sustainability

14 November 2025

Group Chief Marketing Officer

HowGood, the industry’s leading sustainability intelligence platform for food and agriculture, and Anthesis, the largest pure-play sustainable performance firm globally, have announced a partnership to support food and retail businesses navigating the urgent transition to low-carbon, nature-positive value chains.

The partnership combines HowGood’s database of 90,000+ agricultural emissions factors – the largest in the world –  with Anthesis’ global network of 1,400 sustainability specialists across decarbonisation, regenerative sourcing, ESG disclosure, supply chain transformation, and brand communications

Together, Anthesis and HowGood deliver an end-to-end solution that gives companies both the granular insights to pinpoint where impacts occur and the strategic and operational expertise to act on them – transforming sustainability data into measurable business results.

A powerful partnership for the future of food and retail

As companies face rising pressure from regulators, investors, and increasingly climate-conscious consumers, this partnership offers a powerful pathway from insight to action that accelerates businesses’ progress on sustainability.

HowGood gives brands the clarity to see where their impacts lie, while Anthesis equips them with the strategies and implementation support to drive measurable performance improvements. 

Through this partnership, we’re bringing food and retail companies the advantage of actionable, bottoms-up accounting – product-level insights that enable scalable and efficient decarbonisation. By pairing HowGood’s granular data with Anthesis’ unmatched expertise in turning strategy into implementation, we’re empowering businesses to move from measurement to meaningful, system-wide impact.

Ethan Soloviev, Chief Innovation Officer at HowGood

By integrating HowGood’s database – which leverages Carbon Trust verified methodology and enables bottom-up accounting – with Anthesis’ integrated suite of digital tools, expert advisory services, and nature-based and high-integrity carbon solutions, companies gain more robust inventories based on their actual supply chains, stronger disclosure and reporting capabilities, smarter capital allocation, and streamlined ESG workflows. 

For Food and Beverage companies, understanding impact is no longer the challenge – acting on it is. Our partnership with HowGood turns powerful data into decisive action, enabling brands to accelerate progress towards sustainable performance and true business transformation,

Arjen Struijk, Executive Director, Climate and Nature at Anthesis Group

About HowGood

HowGood is an independent research company and SaaS Sustainability Intelligence platform with the world’s largest database on food product sustainability. With more than 90,000 agricultural emissions factors, HowGood helps leading brands, suppliers, retailers and restaurants to measure, reduce, and communicate their environmental and social impact. Through in-depth, ingredient-level insights into factors like greenhouse gas emissions, biodiversity, labor risk, animal welfare, and other key impacts, HowGood’s data power strategic decision-making for the sourcing, manufacturing, merchandising, and marketing of sustainable products. For more information, visit www.howgood.com.

We are the world’s leading purpose driven, digitally enabled, science-based activator. And always welcome inquiries and partnerships to drive positive change together.