Ben Pankhurst

Ben transforms the theoretical into the tangible. He converts instructions into ideas that have the power to move hearts and shift perspectives. This simple process embodies his strategic and creative prowess: the relentless pursuit of a spark that will inspire action — the doodle on a piece of paper, the offhand remark, the happenings of the present.

From purpose-led campaigns and activations to progressive reports and playbooks, it’s the simplest ideas Ben is most proud of. It’s how he breaks down technical concepts: heart health, carbon emissions, cocoa supply chains, regenerative agriculture and more. And it’s what helps sets the Anthesis work apart.

No longer striving to reach the benchmark, Ben is tasked with imagining an even higher one. In the face of ever-more demanding briefs and more significant global challenges, he remains true to the creative process: hunting for the ideas that help our clients arrive at sustainable performance.

Ben is an Australian living in Geneva, Switzerland, with 30 years of experience in the creative industry.