High-Hanging Fruit
How to harvest those hard-to-reach sustainable business opportunities at the Actionable Edge.
22 September 2026
Webinar
Download the Whitepaper
The low-hanging fruit is gone. For years sustainability has benefited from an abundance of quick-win activity, delivering impact and straightforward financial returns. But now momentum is slowing and so is funding.
There is still fruit hanging ripe on the tree. But the opportunities with the potential to create the greatest value are often harder to reach, more complex to deliver and more difficult to justify using conventional business cases alone.
Between low-hanging fruit and wholesale transformation is a set of opportunities most companies have never treated as a distinct category: the Actionable Edge.
These are high-hanging fruit opportunities material enough to move growth or margin, proven enough to underwrite, and executable with assets the company already has.
Why this matters now
Contrary to popular belief, the biggest challenge in sustainability is not proving the business case.
The gap between ambition and action is frequently created by organisational barriers: fragmented ownership, competing investment priorities and value frameworks that capture only part of the return.
Closing that gap requires a different way of identifying, evaluating and capturing value. That is the purpose of our ROI² methodology. This report takes you through step-by-step how to build the business case for initiatives that post both investment and impact returns.
Who this is for
This is essential reading for CEOs, CFOs, COOs, CSOs and transformation leaders seeking new sources of growth, resilience and competitive advantage.
Inside this Whitepaper
- Why the low-hanging fruit is gone and what that means for the future of sustainable performance.
- The Actionable Edge: where organisations can find opportunities that are material and achievable.
- The ROI² framework: a practical approach to evaluating both Return on Investment and Return on Impact.
- Step-by-step guidance: How to overcome the organisational barriers that prevent value-creating opportunities from being funded and delivered.
You can download our report summary here and read the whitepaper in full to learn more about our concept and methodology.
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