Lemis Tarajano Noya


North America

lemis noya

A chemical engineer by training, based between Miami and New York City, Lemis is a Director and the Lead for the Product Sustainability Service Line. Lemis has worked in the consumer goods industry for more than a decade. At P&G, he led Front End Formulation Development for cosmetics, inclusive of mascaras and lipsticks; he participated in paraben substitution projects, scaling up plant-derived squalene and creating new lower-footprint product architectures.

He led the Cosmetics Innovation team for the Americas at L’Oréal, where he patented several new consumer-centric technologies, launched the first pouch foundation, which saved 70% plastic, and commercialised new products in an array of categories. Before joining Anthesis, he was Director of Direct-to-Consumer Innovation at The Estée Lauder Companies, where he focused on sustainable by design innovation.

He patented and launched the first recyclable sachets, optimised the North American online supply chain for sustainability, increased the use of PCR and FSC-certified corrugate and dunnage from 50% to 95% and piloted new projects such as a zero-waste returnable shipping container.

Lemis helps clients seize the opportunity that new sustainable technologies, consumer needs, and circular business models offer. Through a network of sustainability experts at Anthesis and global product development leaders, Lemis creates connections through which new business opportunities arise, generating value and growth for clients sustainably and responsibly.